In 2006, RE/MAX set out to build the industry's first
nationwide network of IDX Web sites - making virtually
every residential listing in the U.S. available on remax.com.
Within the first six months of launch, the site had
more than 3.1 million listings and had generated nearly
900,000 leads - all going to RE/MAX Associates with
no referral fee from RE/MAX International. Within a
year, more than 2 million leads had been generated.
An average of 1.6 million unique visitors log on to
remax.com monthly. |
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Tied directly to the revamped remax.com is LeadStreet, the
network's lead-management system. Associates can accept leads
on their mobile device, cell phone or computer. LeadStreet's
tools help them manage and nurture the leads and turn them
into closed transactions.
These powerful tools are more examples RE/MAX being ahead
of the game technologically.
The site enables Associates to showcase themselves with photographs
and up-to-date profile information - and enhance their listings
free through LeadStreet with additional photos and virtual
tours.
Millions of listings are at a buyer's fingertips in the Property
Search area of remax.com. Consumers can also search worldwide
for RE/MAX agents and offices. They can contact Associates
directly by using the highly visible and easy-to-use "Find
an Agent" or "Find an Office" searches, which
include direct e-mail capability.
The RE/MAX Collection feature enables consumers to quickly
find high-end residential listings in their area.
The site has an international flavor, emphasizing the more
than 70 countries and territories in which RE/MAX is present.
